Project/Case Overview
Client
Government and Public Sector Agencies (State)
Property Type
Master Planned Mixed Use Redevelopment
Reason for Service
Strategic Land Valuation / Redevelopment Advisory
Preston Rowe Paterson was instructed to undertake a market valuation of the Sydney Fish Market Site, forming part of the broader Bays Precinct urban renewal. The valuation was required to assist in MOU negotiations with Sydney Fish Market Pty Ltd in connection with the relocation of the existing fish markets and the master planned redevelopment of the land.
The assignment involved the assessment of a large-scale, master planned mixed-use redevelopment opportunity, incorporating residential and retail uses across a staged development framework.
Proposed Development
The valuation was undertaken on the basis of a rezoned and master planned redevelopment comprising:
- Total GFA: 180,180 m²
- Residential: 164,000 m² across ~1,982 apartments
- Retail: 15,873 m² ground floor activation
- Built Form:
– 3 high-rise towers (up to 41 storeys)
– 3 mid-rise waterfront buildings - FSR: 4.5:1
The scheme involved:
- Demolition of existing improvements
- Site amalgamation
- Creation of 3 super lots
- New waterfront promenade and public domain
The engagement involved valuing the freehold interest of a large, complex, waterfront site subject to assumed rezoning and master planned staged development approval and required a detailed, defensible assessment of land value for a once in a generation urban renewal project.
Given the scale, prominence and strategic importance of the site, the valuation required a rigorous and transparent approach to land assessment, incorporating detailed feasibility modelling, development staging, planning risk and market absorption considerations.
Our instructions required:
- Valuation of the freehold interest in the land
- Adoption of the residual land value methodology appropriate for a site of this scale and complexity
Preparation of a cash flow based feasibility analysis, incorporating:
- Development costs
- Construction staging
- Sales realisations
- Timing, escalation and funding assumptions
Cross‑checking of the outcome against:
- Development site sales evidence
- Benchmark rates per dwelling site and per square metre of GFA
Asset Overview
- Location: Blackwattle Bay, approximately 2.5 km from the Sydney CBD
- Land Area: 3.46 hectares across six consolidated allotments
- Current Use: Sydney Fish Market multi-level commercial complex with retail, hospitality and industrial uses
- Ownership: Government Property NSW
The Sydney Fish Market site comprises approximately 3.46 hectares of strategically located waterfront land at Blackwattle Bay, forming a key component of the broader Bays Precinct renewal.
The site benefits from a rare harbourfront position, combined with proximity to the Sydney CBD, making it one of the most strategically significant redevelopment opportunities within inner Sydney.
The site consists of six allotments with direct harbour frontage and proximity to major transport infrastructure. At the time of valuation, the land was improved with existing fish market, retail and commercial buildings.
The valuation assumed rezoning, demolition of existing improvements and a master‑planned staged redevelopment comprising approximately 1,982 residential apartments, ground‑level retail activation and extensive public domain works.
Given the absence of directly comparable transactions, Preston Rowe Paterson adopted a cash flow feasibility and residual land valuation approach as the primary methodology.
Key Analytical Steps
1. Development Configuration
- Rationalised GFA, yield and unit mix
- Adopted 1,982 apartments based on optimisation of value
2. Gross Realisation Modelling
- Residential pricing derived from:
– Barangaroo
– Pyrmont
– Darling Harbour benchmarks - Retail values benchmarked to Sydney metropolitan sales
3. Cost Assessment
- Independent construction cost modelling
- Benchmarking against Rawlinsons cost guide
- Inclusion of:
– Construction
-Statutory costs
-Marketing
-Finance
4. DCF Modelling
- Monthly cash flow model across:
-Planning period
-Construction staging
-Sell-down phase
- Assumptions included:
-6% cost of debt
-2.5% growth in costs and revenues
-25% developer margin on cost
5. Secondary Benchmarking
- Cross-check against development site sales:
– $167k – $817k per unit range
Proposed redevelopment of approximately
1,982
residential apartments
Approximately
3.46 hectares
of prime harbourfront land
Amalgamation and subdivision into
3
Super lots (master planned)
This assignment presented several layers of complexity:
Scale and Uniqueness
- Significant harbourfront redevelopment site
- Limited directly comparable sales evidence
- Strategic urban renewal context (Bays Precinct)
Planning Risk
- Existing zoning did not permit residential use
- Valuation reliant on:
– Rezoning
– Master plan approval within a defined timeframe
Development Complexity
- Multi-stage development over an extended project lifecycle
- Mixed-use configuration requiring:
– Unit mix optimisation
– Retail integration
– Public domain delivery
Delivery Risk
- Long development period (7 years) exposing project to:
– Market cycles
– Funding conditions
– Settlement risk
Strategic Insights
STRENGHS
– Prime waterfront location within inner Sydney
– Scale enabling true master-planned outcome
– Anticipated uplift from broader Bays Precinct redevelopment
RISKS
– Planning and rezoning dependency
– Market cycle exposure over extended delivery
– Large capital requirement and funding sensitivity
OPPORTUNITIES
– Creation of a landmark mixed-use precinct
– Ability to stage delivery in line with market demand
– Strong appeal to Tier-1 institutional developers
Our Expertise
This engagement demonstrates Preston Rowe Paterson’s capability in delivering robust valuation and feasibility advice for complex, government led waterfront urban renewal projects subject to significant planning, staging and market risk.
It highlighted our expertise in:
- Complex feasibility and residual land valuation;
- Major urban renewal precinct advisory;
- Integration of market evidence into large-scale DCF models; and
- Advisory support for government and legal negotiations.
The Sydney Fish Market redevelopment demonstrates the application of advanced feasibility modelling and valuation judgement in circumstances where:
- Comparable evidence is limited
- Planning outcomes are uncertain
- Scale and staging materially influence value
The valuation provided a defensible, market-based position to support high-level negotiations on one of Sydney’s most strategically significant redevelopment opportunities.